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[ORM Agency] CEO/COO/Managing Director | Ruby Labs image - Rise Careers
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[ORM Agency] CEO/COO/Managing Director | Ruby Labs

About us

Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/

Role 

We are establishing a new B2B Online Reputation Management (ORM) company and seeking a Managing Director to oversee its operations. Over the past few years, we have developed strong relationships with providers who can enhance reputation across multiple platforms. We are now confident in our ability to deliver high-quality ORM services both to our own products and external clients, helping them improve their online image and address reputation challenges.

The Managing Director will be responsible for daily operations management, sales leadership, business execution, and building a world-class team. The company will operate as a full-service ORM provider, specializing in SEO optimization, review management, public relations, and reputation strategy.

In this role, you will build and lead a team focused on sales development, external client engagement, contract negotiations, and service delivery to third parties. This is an opportunity to develop a comprehensive ORM operation serving both internal products and external clients, while establishing strong client relationships across the industry.

Profit Share

This role comes with the profit share incentive and stock option that is quite generous for this role, more details would be shared at the interview.

The team

You will be building a strong team with high talent density who enjoy working in our fast-paced, 100% remote environment.

Employment

We offer an Independent Contractor Agreement for this position.

About you

We seek a dynamic, hands-on leader with extensive B2B experience, particularly in agency leadership (preferably in advertising, online reputation management, or similar service-based organizations). The ideal candidate should have a proven track record in sales and relationship building, while excelling at driving growth and innovation. They must demonstrate a deep understanding of product development, marketing strategies, and growth initiatives.

In this role, you will lead all departments, focusing on executing strategic initiatives and optimizing company-wide performance. The position requires proven abilities in team management, delivering results and engaging deeply with operational aspects of the business. These qualities will be essential in steering our company toward continued success.

What you’ll do

  • Lead the company's strategic growth by developing and executing initiatives that drive business expansion, optimize market positioning, and advance overall progress.

  • Lead cross-functional teams in executing complex strategic initiatives, ensuring alignment across product development, growth, marketing, and sales.

  • Drive revenue growth and profitability while optimizing operational expenses.

  • Oversee the product development lifecycle, from ideation to launch, ensuring products meet market needs and quality standards.

  • Collaborate closely with engineering teams to deliver innovative solutions that align with customer expectations and business goals.

  • Ensure that the product roadmap is aligned with business strategy and customer feedback.

  • Oversee marketing campaigns, ensuring they are data-driven, customer-centric, and aligned with product launches and sales strategies.

  • Utilize data analytics to refine and optimize growth strategies, ensuring sustainable revenue growth.

  • Continuously monitor and analyze key financial and operational metrics, such as revenue growth, EBITDA margins, and customer acquisition costs (CAC).

  • Evaluate customer lifetime value (LTV) and return on ad spend (ROAS) to optimize marketing efficiency and resource allocation.

  • Track onboarding conversion rates to identify areas for improvement in user experience and increase customer activation and analyze average revenue per user (ARPU) and user retention rates to inform product development and enhance long-term profitability.

What we offer

  • Remote Work Environment: Embrace the freedom of working from anywhere, anytime, fostering a better work-life balance.

  • Stock options: We acknowledge the commitment required for the COO role. Hence, we offer generous company stock options and revenue sharing to appreciate and reward your hard work.

  • Company-provided MacBook: We offer employees access to powerful MacBooks if needed, ensuring top-notch performance, energy efficiency, and seamless productivity.

Life at Ruby Labs

At Ruby Labs, we are more than a team; we're a community united in pushing the boundaries of technology and innovation. Our combined passion fuels our ambition for excellence, driving impact that resonates around the globe.

We are an equal-opportunity employer and celebrate diversity, recognizing that a diversity of thought and backgrounds builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate based on race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status. Join us and be part of a company that is crafting the future of technology across multiple industries.

#Li-Remote

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What You Should Know About [ORM Agency] CEO/COO/Managing Director | Ruby Labs, Ruby Labs

At Ruby Labs, we're on the lookout for an innovative and dynamic Managing Director to spearhead the launch of our new B2B Online Reputation Management (ORM) company. If you're a strategic leader with a wealth of B2B experience, particularly in agency environments, we want to hear from you! As our Managing Director, you'll oversee day-to-day operations, lead sales initiatives, and cultivate a world-class team dedicated to enhancing client reputations. This role is not just about managing; it's about creating a collaborative atmosphere where sales development, contract negotiations, and exceptional service delivery thrive. You'll be at the forefront of our mission to provide top-notch ORM services through SEO optimization, review management, and reputation strategy. The best part? This role includes a generous profit share incentive and stock options! Picture yourself working 100% remotely, where you can enjoy the flexibility of managing your own work-life balance while leading a talented team in a fast-paced environment. Your responsibilities will encompass driving revenue growth, overseeing the product development lifecycle, and ensuring alignment between marketing campaigns and customer needs. With a keen focus on data analytics, you'll refine our growth strategies and optimize operations to ensure our clients receive the highest quality service possible. If you're ready to join a community that values excellence and innovation and would like to play a pivotal role in shaping the future of consumer-led products, apply today and let's build something extraordinary together!

Frequently Asked Questions (FAQs) for [ORM Agency] CEO/COO/Managing Director | Ruby Labs Role at Ruby Labs
What are the key responsibilities of the Managing Director at Ruby Labs?

As the Managing Director at Ruby Labs, you will oversee daily operations, lead sales initiatives, and build a talented team to deliver high-quality ORM services. Your role includes strategic growth development, executing marketing campaigns, managing product development, and using data analytics to refine business strategies.

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What qualifications are required for the Managing Director position at Ruby Labs?

Candidates for the Managing Director role at Ruby Labs should have extensive B2B experience in agency leadership, particularly in services like online reputation management. A proven track record in sales, team management, product development, and marketing strategies is essential for success in this position.

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What type of work environment can I expect as the Managing Director at Ruby Labs?

The Managing Director role at Ruby Labs offers a fully remote work environment, allowing you to balance your professional and personal life effectively. We foster a culture of collaboration, innovation, and inclusivity, ensuring that every team member feels valued.

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What are the growth opportunities available for the Managing Director at Ruby Labs?

As the Managing Director at Ruby Labs, you will have significant growth opportunities, including involvement in strategic initiatives that drive business expansion. The role includes a profit share incentive and stock options, which contribute to your potential income and personal investment in the company.

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How does Ruby Labs approach team management for its Managing Director role?

At Ruby Labs, the Managing Director is responsible for building and leading a high-density talent team in a remote setting. This includes creating a collaborative work culture, motivating team members, overseeing performance metrics, and ensuring everyone is aligned with the company's mission and objectives.

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Common Interview Questions for [ORM Agency] CEO/COO/Managing Director | Ruby Labs
How do you plan to lead a team in a remote work environment as the Managing Director?

When answering this, highlight your experiences managing remote teams, fostering communication through technology, and creating a culture of trust and collaboration. Share specific strategies you've used to keep the team motivated and aligned with organizational goals.

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Can you describe your experience with SEO and ORM strategies?

Provide detailed examples of previous work where you successfully implemented SEO and ORM strategies to improve brand reputation. Discuss any specific metrics you used to measure success and how these strategies contributed to overall business growth.

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What metrics would you focus on to evaluate the success of the ORM services at Ruby Labs?

Mention key performance indicators (KPIs) like customer acquisition costs, customer lifetime value, and average revenue per user. Explain how these metrics can help in assessing the effectiveness of ORM initiatives and in driving strategic decisions.

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Describe a time you led a successful marketing campaign.

Utilize the STAR method to outline the situation, task, action, and result. Focus on your leadership role, how you collaborated with diverse teams, and any resulting increase in engagement or reputation that benefited the company.

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What approach would you take to build relationships with external clients?

Discuss your relationship-building strategies, emphasizing active listening, understanding client needs, and delivering value. State that nurturing long-term partnerships often involves ongoing engagement and tailoring services to fit each client's specific requirements.

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How do you stay updated on trends in online reputation management?

Talk about following industry leaders, participating in relevant webinars, and being a member of professional groups focused on ORM. Also, mention how continuously learning helps you stay competitive and innovative in your role.

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What motivates you as a leader in the digital age?

Reflect on your passion for innovation, nurturing talent, and driving results. Explain how the fast-paced digital landscape challenges you to evolve and inspire your team to push boundaries while achieving success.

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How do you ensure your team is engaged and motivated?

Highlight your approach to regular feedback, recognition of achievements, fostering a supportive culture, and involving team members in decision-making processes to enhance their commitment to goals.

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Describe how you handle conflict within a team.

Your answer should focus on open communication, seeking to understand all perspectives, and driving towards a resolution that aligns with company goals, emphasizing the importance of a positive work environment.

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What is your vision for the future of ORM at Ruby Labs?

Discuss how you envision expanding current capabilities and incorporating innovative technologies while focusing on client success. Share how you would ensure Ruby Labs remains at the forefront of ORM strategies and solutions.

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DATE POSTED
January 11, 2025

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